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CONTENT
- Introduction to management
- Nature of management
- Importance of management
- Levels of management
- Multi-disciplinary nature of management
- Roles of management as advocated by Henry Mintzberg
- The changing roles of management and managers
- Qualities of an effective manager
- Management and administration
- Evolution and development of management thought
- Classical approaches to management
- Taylor’s view point
- Fayol’s administrative theory
- Max Weber’s bureaucratic theory
- Behavioural management approach
- Elton Mayo-Human relation theory
- Abraham Maslow’s theory
- McGregor’s X and Y theories
- Mary Parker Follett’s Management theory
- Modern management theories
- Quantitative thinking
- Systems thinking
- Contingency thinking
- Functions of management
Planning function:
- Introduction to planning
- Importance of planning
- Planning process
- Types of plans
- Approaches to planning
Organising function
- Meaning and importance of organising
- Factors affecting the organising function
- Process of organising
- Principles of organising
- Organisational structures
Staffing function
- Meaning and importance of staffing
- Staffing process
- Factors that affect the staffing function
- Components of the staffing function
Leadership function
- Meaning of change
- Theories of change
- Types of organisational change
- Managing resistance to change
- Innovation at workplace
Controlling function
- Meaning and importance of control
- Steps in the control process
- Types of control
- Controlling for organisational and employee performance
- Tools for measuring performance
- Essentials of an effective control system
- Enterprise management
- Meaning and concept of entrepreneurship
- Intrapreneurship
- Entrepreneurial development
- Enhancing creativity and innovation in organisations
- Methods of generating ideas
- Introduction to business plan
- Protection of intellectual properties
- Change
- Meaning of change
- Theories of change
- Types of organisational change
- Managing resistance to change
- Innovation at workplace
- Project management
- Project management concepts
- Characteristics of a project
- Importance of projects
- Features of projects and baseline surveys
- Illustration of the Project life cycle
- Project planning and organising
- Project resources and costing
- Project completion and evaluation
- Marketing management
- Meaning and importance of marketing
- Marketing management orientation/philosophies
- Marketing mix
- Development of marketing information
- Marketing strategies
- Marketing research and intelligence
- International marketing and e-commerce
- Decision making
- Importance of decision making
- Decision making models/approaches
- Types of decisions
- Decision making process
- Problem solving skills
- Decision making under different conditions
- Challenges in decision making
- Effective decision making in today’s world
